Discover the inspiration behind the Flora Collection. Algae are a large and diverse collection of organisms living almost everywhere on the planet where there is water. They range from microscopic individual organisms invisible to the naked eye, to the more familiar coastal seaweed. Like plants, algae have the ability to photosynthesise, or put simply, make energy from the sun.
Accessories inspired by the scientific exploration of the ocean
We use scientific images of the oceans to develop colourful print designs and ethically made accessories that share scientific discoveries. Crùbag's mission is to inspire positive actions and to better understand and save our oceans.
Every piece is a conversation starter! Our products are beautifully made with love and paired with a collectable ocean-literacy booklet or beautiful card for you, sharing the science story and inspiration behind each collection. Help us educate, raise awareness and save our oceans by sharing these stories with other people and wearing the message about our oceans.
We give back 10%
Together we can make a difference. Crùbag will give 10% of all profits to research institutions like the Scottish Association for Marine Science to support their important work on marine conservation and on tackling the biggest environmental issues of our time including climate change and ocean plastic pollution. Every purchase matters.
This is the story behind the Gachon Collection. Algae, or seaweed, play a vital role in marine ecology, providing shelter and food for marine life, think kelp forests, and also in human life, both as a source of food and animal feed. Seaweed is currently being cultivated on a test site off the Isle of Kerrera, Scotland for a multitude of uses including food, fertiliser and cosmetics. We are yet to identify how cultivated seaweed will interact with native populations. Therefore, understanding algae – what makes them thrive and what makes them vulnerable to disease-causing pathogens and parasites – are an increasingly important area of scientific research.