About us

Scotland's responsible ocean brand.

Crùbag is a community where artists, scientists and thinkers come together to celebrate, discuss and save the ocean. Our mission is to reveal our planet's unseen beauty, inspire a deeper connection with nature and promote marine science education through art and textiles paired with ocean literacy as a medium.

Merging marine science and art since 2013.

Crùbag was founded in 2013 by Jessica Giannotti after completing her studies in marine science in Scotland.

We are situated in the Scottish Highlands, by the sea in Argyll at the oldest marine institute in the United Kingdom.

The Scottish Association for Marine Science (SAMS) is a founding partner of the University of the Highlands and Islands and is also Jessica's alma mater.

  • Born in Scotland

    We design all of our products in our studio in the Scottish Highlands.

  • Made with love

    Every Crùbag product is finished by hand with love and care for people and the natural environment.

  • Revealing the unseen ocean

    Our colourful art-led textiles merge marine science and art to reveal the hidden ocean, those inaccessible and unseen patterns in nature that can only be seen and understood with the help of marine scientists and their specialist instruments, research vessels and fieldwork.

  • Good for you and good for the ocean

    Become an ocean advocate and educator. Every Crùbag product is paired with its science story. We give back 10% of our profits to support marine science research and ocean literacy outreach programmes.